Proper Freshwater Aquarium Maintenance is Very Important

Freshwater aquarium maintenance is very important part of your duty if you own an aquarium. You have to look after the house of the fishes where they live. I hope like a normal person you take care of your own home so it is quite natural that fishes will also need some well maintained home to stay in.

Freshwater aquarium maintenance is either tough nor absolutely easy. But yes initially you will need adequate guidance for freshwater aquarium maintenance. The steps of maintenance generally include primary preparation, taking out the fishes, washing the tank properly and then putting back the fishes safely.

What are the things you should take care of for the freshwater aquarium maintenance? Well they mainly the removal of the algae, changing water timely and at proper intervals, checking the condition of the filter, vacuuming and testing the water condition and level. All these are very significant part of the maintenance because these factors are directly or indirectly related to the health of your precious fishes.

You can create a chart for the maintenance and this will help you immensely. Break the activities into daily, monthly, quarterly, six monthly and yearly maintenance. Your daily duty is to offer the freshwater fish with food in small quantity two times each day. You must check the working condition of the filter along with the aerator and heater.

During the week maintenance you must alter ten or twenty percent of water, clean the aquarium completely, and test the condition of the water. During the month you have to check the condition of the water, wash off the algae and alter at least twenty-five percent of the water of the tank. At the interval of six months you must reinstate the filter objects.

The quarterly maintenance includes changing the airstones, changing half of the aquarium water and washing the filter. Every year you must change the existing airstones and cleanse the gravel completely. Caring for the fishes is not completely easy and any mistake can leave dreadful impacts on the fishes. Freshwater aquarium maintenance when done adequately will let the fishes live merrily.

Education Based Marketing

We are a society of information junkies. We thirst for information every single day. When we consider our own buying habits, where do we go? If it is a big item we might go to Consumer Reports or search for information online. We will certainly go to Google or Yahoo and search for whatever it is we want.

One of the very best examples of "Education Based Marketing" is seen at http://www.askthebuilder.com . That web site is packed full of information on the how to's of home improvement. People gravitate to vendors who supply the greatest amount of information.

A Simple Example:

If we were going to buy a pizza and we were standing right in front of two identical pizzerias, side by side, and one of them had a big sign in the window that read: "FREE Pizza Recipe Book," which one we would walk into first? We would probably all be interested in what ingredients are in the pizza and how the pizza is made.

What comes into play here? First of all we probably would never see two pizzerias side by side and we will more than likely NEVER see a pizzeria owner "divulge any secrets." The fact is, not very many people are going to ever try and make a pizza at home and it will certainly never taste the same as it does when you buy if from your favorite pizza vendor. The pizza vendor could have a business card with his web site address taped to the box with instructions on how to claim your free "Pizza Recipe Ebook." Of course there are "More Coupons" inside the ebook.

Many restaurant owners do not have much time to spend online. If the owner just had a printed recipe every week, (with his next week's coupon on the other side) he would create a customer loyalty and a following. All of his customers would look forward to the next recipe and would have to come into the restaurant to get it.

Most of us that have an e-mail address have bought something online or subscribed to an e-mail invitation for "specials" that the vendor offers. When we get their e-mail, all it includes is the items that they are selling and often times it is quickly deleted. If we were to buy something from the local craft store and they asked for our e-mail address and said: "We will be happy to send you the free" how to project of the month, "along with some coupons. up? Most likely we would if we had an interest in crafts. Of course that e-mail is going to include the "Special of the Month!" We might just head right back to the craft store to grab the new set of paint brushes that are on sale.

Yes, we are playing in the digital age. That brings up the power of educational ebook marketing. Ebooks are being made all the time and distributed freely all over the Internet. Along with the free information is an opportunity to purchase the vendor's products or services. Ebooks are easy to make or easy to have made for you. A simple example of ebook marketing is seen at: http://www.investigate.net The vendor gives away a free ebook that is useful for locating unclaimed funds held by the states. In it, there is an opportunity to buy unlimited access to public databases. Someone who uses the ebook can access it over and over without ever buying a thing. However, if that customer ever needs to find someone or find some secret public record, where are they going to go?

The salesman or woman who sells to business owners can be a welcome sight if he or she always shows up armed with some written information or "little known secret" about that particular owner's business or industry. That information is always given freely without any expectation of a sale resulting from it. In addition, if the salesman or woman took the time to send a one page piece of mail to all of his customers every month with the "Idea of ​​the Month" on how to increase sales, (along with a business card) who do you think the business owner would want to buy from?

The mission is simple. Educate your customer every chance you get. Provide the most valuable information you can to your customers. Continue to educate your customer the best way you know how and you will develop a customer loyalty that is worth its weight in gold.

Oakley – The Fusion of Science, Art & Expanding the Brand

Oakley, Inc. has long since been one of the leading sports brands dedicated to the fusion of science and art through its innovation in their products. Because of its huge success, it comes as no surprise that Oakley, Inc. would expand into the creation of other brands. These brands are the leading ones that you would find in the company's company portfolio:

Dragon – This brand actually has its roots dating back to 1993 in Southern California, with primary focus on the youth and its culture. Its influences come from the street and music culture rampant in today's youth, which are heavily accentuated into the products and eyewear the brand is very famous for. In fact, when you look at the goggles, sunglasses, and other accessories distributed by Dragon, you can certainly get in touch with the lifestyle and preferences of today's youth. At present, Dragon's products are distributed in over 45 countries worldwide, with a vast number of core retailers to its name.

Eye Safety Systems (ESS) – The designs developed by ESS are very popular, especially in the ranks of the military, police officers, and firefighters. This is because the designs boast of advanced eye protection systems of the optimum level. Such quality has made ESS the leading brand and supplier of eyewear for the US military. The great thing about ESS designs is that these were conceptualized for the most hostile environment possible, so peak performance and eye safety are guaranteed by these products.

Fox Racing, Inc. – The typical apparel for the motocross industry just would not be complete without protective goggles and eyewear. This is the forete of Fox Racing, Inc. Its innovative designs spell quality for all motocross enthusiasts all over the world. Because of the strong demand for Fox Racing sunglasses and goggles, more and more motor sports specialty retail stores have been distributing Fox eyewear worldwide. Oakley, Inc., of course, distributes these products as well.

Oliver Peoples – Oliver Peoples was actually co-founded by designer and optician Larry Leight way back 1986. In a short span of time, the brand has expanded its market to over 45 countries all over the world. In fact, 5 major retail stores are currently being operated by the brand in Tokyo, Costa Mesa, Los Angeles, and New York. New York actually has two retail stores in operation for Oliver Peoples. What's more, there are so many celebrities on the silver screen who wear Oliver Peoples® eyewear, making the brand all the more popular and prominent. Truly, with Oliver Peoples® eyewear, you enjoy the impressive mesh of both aesthetics from the olden days and finesse of the modern day.

The Importance Of Jewelries

It is interesting to note that almost all people use a form of jewelry to add appeal to his or her appearance. It would make a person wonder what the importance of having jewelries is.

Jewelry is a piece of adornment that one uses. It may be in the form of necklaces, earrings, rings or bracelet. Brooch is also a form of jewelry. Its value depends on how it is created and from what materials. Jewelries made from gold and precious gemstones like diamond, ruby ​​and emerald has greater value than those made of silver and shells. Each person's preference on the type of jewelry depends on the material, the symbol and the artistic quality.

Humans cited as far back as 6 to 7 million years ago. This was a recent discovery made on a skull in Central Africa. Most likely, jewelries have been around as far back.

Early discoveries found that jewelries during the ancient times were in the form of teeth, bones, stones and wood bore on human parts of the bodies. They even used this to fast clothes and as hair accessories. Nowadays, jewelries are only for beautification purposes.

Most of the time, when you see someone adorned with several jewelries you would conclude that he or she is a wealthy person. This is normal because jewelry has great value and not everyone can afford it. Even in different cultures, jewelry is their status symbol.

The value being so great, jewelries are used either as a symbolic form of good intent or simply to show the family's financial status as a form of dowry on weddings. It is also used for business trading.

Pins, buckles, belts and handbags are not considered jewelry rather they are called accessories.

Nowadays, most people use jewelry to enhance one's appearance. To be able to wear one may give a sense of financial achievement and pride. Whatever the reason is, wearing jewelry adds beauty to every person.